This is a flashback in more ways than one, as the original video dates back to a Holder speech during the Clinton Administration and Breitbart rediscovered it during the spring, but it takes on a new relevance now that the anti-2nd Amendment campaign is kicking into gear.
“What we need to do is change the way in which people think about guns, especially young people, and make it something that’s not cool, that it’s not acceptable, it’s not hip to carry a gun anymore, in the way in which we’ve changed our attitudes about cigarettes. You know, when I was growing up, people smoked all the time. Both my parents did. But over time, we changed the way that people thought about smoking, so now we have people who cower outside of buildings and kind of smoke in private and don’t want to admit it.”
At the end of this clip, Holder says anti-gun ads should run every day, and we need to “really brainwash people to think about guns in a vastly different way.”
Holder here is focusing on the cultural element at a time when Federal law enforcement was deeply invested in using popular media to fight the War on Drugs. While Holder doesn’t actually mention drugs, during the 80s and 90s, it was thought that a major component of winning the war on drugs was to embed anti-drug messages in movies, television shows and even arcade games. During the same period there was also a rise in anti-gun messages, though it’s unknown if this was also due to government intervention.
Obama and Holder obviously don’t mean to limit themselves to that kind of brainwashing. As with tobacco or drugs, it’s meant to be a component of a law enforcement agenda. And the Orwellian slippery slope involved is obvious enough. Once you’re openly talking about brainwashing people, what kind of government are you?