Jewish-Owned PR Firm Working for Saudi Arabia

Ronn Torossian is one of America’s most prolific and respected public relations experts. Torossian is the Founder, President and CEO of 5W Public Relations, one of the 25 largest independent American PR firms, which was named PR Agency of the Year by the American Business Awards. He is the best-selling author of “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations,” a book known as an industry “must read.” Torossian is a featured op-ed columnist for The Huffington Post, Newsmax, Wired Magazine and others. He is the recipient of multiple awards, including PR Executive of the Year and is a past semi-finalist for Entrepreneur of the Year by Ernst & Young. Torossian lives in Manhattan with his wife and children. Connect with him on Google+ and Twitter.


An article by John R. MacArthur in Harper’s Magazine said, “The long and corrupt history of American-Saudi relations centers around the kingdom’s vast reserves of easily extractable oil, of course. Ever since President Franklin D. Roosevelt met aboard ship in 1945 with King Ibn Saud, the special relationship with the desert kingdom has only grown stronger. The House of Saud is usually happy to sell us oil at a consistent and reasonable price and then increase production if unseemly market forces drive the world price of a barrel too high for U.S. consumers. In exchange we arm the Saudis to the teeth and turn a blind eye to their medieval approach to crime and punishment.”

It is nothing new. The Saudis spend as they need to as they continue to pull the wool over America’s eyes, using a PR agency in the past. Now, they have taken things to another level, even for the Saudis.

It has just been revealed that Saudi Arabia, which spent over $100 million from 2000 to 2010 on American propaganda, has hired the largest Jewish-owned PR firm in the world, Edelman, to “promote the Kingdom’s interests among key groups within the world body and to U.N. observers.” The assignment entails book development/giveaways, video production, event backdrop development, strategic counsel and more.

Saudi government lobbying and PR companies include Hill & Knowlton (since 1982), Qorvis Communications – who worked to manage the fact that 15 of the 19 September 11 hijackers were Saudis – and many others. However, never before have they hired a firm as outwardly Jewish as Edelman. None were firms that were founded by someone described on the company blog as “proud to be Jewish; in his day, Jews had to be better than the rest to get ahead. His faith informed his belief in ethics—there was right or wrong, no grey area.”

Edelman is owned by Richard Edelman, a self-described proud Jew who supports Israel and is proud of the pro-bono work his firm has done for the Auschwitz-Birkenau Foundation. Richard has written of the immense emotions he felt saying Kaddish with Nobel Peace Prize-winner Elie Wiesel for his dead father.  And how he “went to Auschwitz-Birkenau this past summer, having read Wiesel’s moving story, Night, about his time in the death camp. As I watched the now elderly Wiesel, his face lined and his hair tousled under his yarmulke, I thought about Martin Becker praying before the ovens for his own parents, about my youngest daughter’s upcoming bat mitzvah and about my own father.”

Clearly, a proud American Jew who spoke of “a Mitzvah, a special memory that we will be sure to relate to all whom we encounter. We are joined with you forever in preserving this vital piece of history, so that it never happens again.” And Richard and his family have been involved with many Jewish issues through the years. I know personally of the feelings he has for Israel.

Saudi money has always gone far in America – but aligning with a company owned by such a proud Jew is a different stop.  With this contract, one wonders if special considerations have been made for Edelman company executives to travel to the region.  Will women and Jews be permitted to travel to the region? There were 14 people named in federal filings on the Saudi PR account. And if the women are allowed in, will they be allowed to travel alone, as the country remains the only country in the world where women are not allowed to drive?

Sheikh Salman al-Awdah, a leading Saudi cleric (with 2.4 million Twitter followers) recently wrote an open letter where he warned the Saudi Arabian government that it would be facing “the spark of violence” if it didn’t act on issues like detained dissidents, bad public services, and corruption.  There are said to be 30,000 political prisoners in prison in Saudi Arabia, and the country remains amongst the worst when it comes to human rights.  These are policy issues, not PR issues.

Just don’t tell the imam of the Grand Mosque in Mecca, Saudi Arabia, Abdul Rahman al-Sudais, who said: “Jews are evil offspring, infidels, distorters of words …the scum of the human race whom Allah cursed and turned into apes and pigs.” What will the imam say when he knows these “distorters of words” at an American Jewish-owned PR agency is working for Saudi Arabia?

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  • http://www.adinakutnicki.com AdinaK

    I don't care how many times one claims to be a "proud" Jew, or this or that. But when it comes to "blood money", all bets are off. After all, Al, the engorged, Gore is no different, so place them side by side –
    http://adinakutnicki.com/2013/01/16/the-leftistti

    In effect, in actual deed, the PR honcho has sold his soul to the Islamic devil, all for boatloads of cash. More than shameful….even if he donates millions to Israel too! Some lines are never to be crossed. He did, as did piggish Gore.

    Adina Kutnicki, Israel http://adinakutnicki.com/2013/01/16/the-leftistti

  • Cat K

    I am not defending Edelman but I want to point out that he is doing what other Americans do everyday and no one says "Boo." Saudi and Islamic money is running our universities, businesses, our government and White House. While it is hypocritical to claim to love Israel and take these funds -he feels safe focusing on the last Holocaust and ignoring the current, ongoing one. I personally am tired of those who who have big tears for Jews who died by the Nazis and ignore the allies of the Nazis who are operating with the same hatreds today.
    But Edelman is just being a regular old American like so many others.

  • richard sherman

    IF HE IS TAKING SAUDI MONEY THEN EDELMAN IS NO MORE A FRIEND OF THE JEWS THAN GERTRUDE STEIN.

    • Choi

      CORRECT!
      He's NOT receiving a "Gift" from Saudi Arabia,he's being PAID to work AGAINST ISRAEL and THE USA both.
      Imagine the DISGRACE of Edelman & co. being REGISTERED Saudi Agents.

    • UraFecalLiberal

      He is getting paid to promulgate and promote LIES, to whitewash and hide the open subversion and drive to establish Islam as dominant over the World, to establish a WW Caliphate.

      Edelman is not an authentic Jew. What he is really is an atheist/Marxist/ nihilist, and a hater of America as defined by the Declaration and Constitution. He is Amoral, i.e., he has no ethical guiding lights, no personal moral code. From here on, there is blood of the innocents on his hands.

  • silver gonzales

    Many if not most American Jews are a burden to Israel. They support Obama and the Dems and when they see a Muslim they bend over and touch their ankles.

    Al Sharpton has changed they say. The Dems are our friends they say.

    I have washed my hands of North American Jews. Show them a Nazi and they will breathe fire. Show them a Jihadi Israeli baby killer and they will say: You know, I love Arab pastries. So delicious.

    Strange birds.

  • silver gonzales

    More where that came from. More than one Jewish academic, Jewish lawyer and Jewish politician thing is on a $oddy payroll, directly or academically or wish to be on one.

    Dhimmy Carter and his associates showed them the way.

    I blame many political leaders from the 1970s, Dem and Republican for the situation the West is in. Not one, as far as I know has ever written a book or article, indicating that Islam and worthless fiat currencies are both genocidal.

  • Ghostwriter

    I've got a question. Why would a Jewish PR firm want Saudi Arabia as one of it's clients. They don't exactly like Jews there.

  • κατεργάζομαι

    RE: "Jewish-Owned PR Firm Working for Saudi Arabia"

    Moses,…… "I told you so!"

  • Moishe Pupick

    Su., 03/24/13

    After his 120 years of life on earth, Mr. Edelman will have to answer to G-d about why he accepted money from Jew-hating Arab dictators to enable their evil plans. All of his p.r. skills and fat bank accounts won't be of any use to him then.