A Call to Arms – Boycott the Boycotters!

Tzali_ReshefThe Israeli Far Left has long been promoting an international boycott of all Jews and Jewish settlements located outside Israel’s pre-1967 “Green Line,” meaning the Jews living in what the Left calls “occupied Palestinian territory.”   The mischief of the Left has caused serious damages to numerous Israeli enterprises and business.  Just one such example is the Ahava cosmetics company, one of the most recent targets of the Left because its headquarters are located outside the “Green Line.”   Ariel University in Samaria has been the target of the most venomous attacks by the Far Left both in Israel and abroad, who are demanding  total international boycott of it.  Israeli Arab enterprises and entrepreneurs that operate in the West Bank are not targeted by these discriminating bigots.

In recent days the European Union has announced that it too will be implementing a broad boycott against all commercial interests of Jews located in Judea and Samaria, the so-called “west Bank,” possibly including Jewish “settlers” who are simply people living in the suburbs of Jerusalem.  Indeed most “settlers” in the “West Bank” live in Jerusalem suburbs.  There can be no doubt that this new economic assault against Israel in the form of the EU boycott was itself largely motivated by the lobbying activities of the Israeli Left.  These people and their many picayune foreign-financed NGOs have long urged others, including anti-Israel groups and governments abroad, to join in the boycott against “settlers.”  The radical Left has been unable to persuade the Israeli electorate that all settlers must be vanquished from their homes and all settlements eradicated, so they prefer to achieve their agenda anti-democratically, by means of recruiting foreign hostile international pressures and sanctions against Israel.

While members of the Israeli Non-Left have long been at wit’s end about what sort of appropriate response there should be to these boycott campaigns by the radical Israeli Left, there is in fact a perfect response to them, one that has been staring us all in the face for years.  The very best response by Jewish patriots and friends of Israel to the boycott campaign by the radical Left is to boycott the boycotters.  Sure, most of the boycotters do not themselves have any commercial interests that can be boycotted in any serious “Boycott the Boycotters” campaign.  But there are exceptions.  And the most effective, most promising, and most morally-unambiguous response to the Leftist boycott of “settlements” must be the call for an international boycott of the Arledan company.

Why the Arledan company?  Because it is largely owned by the founder of Peace Now, Tzali Reshef.  He is a leading proponent of boycotting Israeli settlers and settlements.  Moreover, the company does business not only in Israel but also in the US and Europe and so would be particularly vulnerable to a Boycott the Boycotters campaign that carried over into these continents.

Tzali Reshef is one of the most radical, most anti-democratic, and most vocal promoters of international efforts to boycott settlers and settlements.  Most delicious of all is the fact that his own company can be harmed simply by letting the Bash-Israel lobby know that it is involved in construction outside Israel’s “Green Line” pre-1967 borders in Jerusalem suburbs.  [Ironically, Arledan has already been targeted by anti-Israel activist groups for participating in this construction.]  Reshef’s own malevolent political activities would then bite him in his own pocketbook!  Reshef can be made to pay a price for his Boycott-Settlers initiatives simply by passing on information to the Anti-Israel lobby that his own company deserves to be boycotted by them.  What irony it would be should Reshef be penalized by sanctions against his own company coming from BOTH the Zionist-patriot camp and from the Destroy-Israel movement!!

The 60 year old Tzali or Tsali (short for Betzalel) Reshef was one of the original founders of “Peace Now.”  He sat in the Israeli parliament briefly.  He is a lawyer by training, frequently files leftist politicized “petitions” to the courts to advance the Left’s agenda, and has been involved in the filing of anti-democratic SLAPP harassment lawfare suits in Israel designed to suppress the freedom of speech of critics of the Far Left.  Reshef is also the CEO of and a major stockholder in Arledan.  In 2004 Yediot Ahronot reported that he was making 1.4 million shekels a year.  This rose to two million shekels by 2009.  Not a bad windfall for a socialist!  Reshef and Peace Now have been trying to create a broad socialist party in Israel, but we were unable to find any evidence on the web of his using his enormous Arledan wealth to alleviate poverty and redistribute (his own) wealth in order to build equality in wealth distribution.

Before becoming CEO in 2004 he was chairman of the board of directors at Areldan.  Other major investors in the company include Tzali’s father, brother and sister.  In 2010 Tzali Reshef was involved in a conflict that became the focus of media interest when a number of large investors in Arledan (investors who were NOT Reshef family members) opposed the compensation package Reshef was paying himself.  Israel’s Securities and Exchange Commission claimed his package was approved illegally.

Arledan is a public company whose shares trade on the Tel Aviv stock exchange, but the Reshef family are the major shareholders.  Arledan is a major real estate holding company in Israel.  It is a classical ownership “pyramid” of the sort that political parties and public figures in recent years have been demanding be reformed and reined in.  Finance Minister Yair Lapid could tackle Arledan as his very first foray against pyramid structures (he was elected on a platform of fighting against them).  The Arledan “parent” holding company owns other holding companies, including Arledan Luxembourg and Arledanamerica, which in turn own other companies.  In 2008 (the last year for which it posts its accounts on its web site), Arledan lost 24 million shekels.  According to the Tel Aviv stock exchange, it also had a (small) loss in 2011, although made profits in between.  It held 600 million shekels in assets, with a net worth of 240 million NIS (about $67 million).  Among Arledan’s other holdings is a 90% ownership in the Keter book publishing house.  It also owns about half of Telsys, a company that imports and markets computer components.

Reshef tried but failed to enter the Knesset on the Labor Party ticket in 1996.  He became a Knesset member from the Labor Party in 2002, and used his time in the Knesset to demand an “end to occupation.”  Later he joined far-leftist semi-Marxist Meretz and ran unsuccessfully on its party slate.  He is on the “Board of Sponsors” of the anti-Israel Far-Leftist “Palestine-Israel Journal.”   He also admits that he is a manipulator.

Peace Now has long led the campaign for boycotts of Israeli settlers and settlements.  Reshef himself is cited on the Peace Now web site as endorsing the boycott.  According to the site, Tzali Reshef stated: “Peace Now calls and will call upon the public to boycott the goods of the settlements.  It is our duty to say, ‘no further, you’ve [referring to the pro settlement bloc in the Knesset] crossed the line.’  PN also immediately set up a Facebook page headed ‘Prosecute Me! I Boycott the Settlements,’ and within two days over 6000 people had joined it.”  Reshef has also called for division of Jerusalem.

Moreover, when a bill was submitted to parliament to penalize those who boycott Israel and/or settlements, Reshef denounced the initiative as anti-democratic and illegal.  He also called for violating the law if it passes, a curious position for an officer of the court.  He insists there is a natural right to boycott anyone one chooses.  Well, I say that we apply his principles and call for a world boycott of his Arledan company as our natural right!

So, comrades, we need your help!  Spread the world!  Let everyone you know hear about the need to Boycott the Boycotters.  Drop an email to Tzali at tzaly@arledan.co.il and let him know why you are boycotting his company.  Email addresses of other company officers are here.  Spread the word in the US, Israel and everywhere.  Get a Boycott Arledan bumper sticker.

The moral response to the Boycott Settlements movement must be to boycott the boycotters!   Make them pay a price!   Sauce for the lemming is now sauce for the gander!

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  • herb benty

    Boycott the boycotters is about time, up here in Canada there is much anger at the insanely hippocritical BDS crap.

    • Headed4TheHills

      Yer Canadian? Who’d a thunk it? Mebbe that explains yer patience and politeness wit’ trolls.

  • Sam Turecki

    Boycott the boycotters is absolutely fine with me . Ready to join and help any time

  • Adam

    OK, but how do you boycott a real estate company?

    • Headed4TheHills

      Why, that there is simple. Many property listings are spread across multiple companies. An’ if it ain’t, guess ya don’ buy that there piece o’ property.

  • HJM

    Just went to Israel and came back with a suitcase full of Ahava! Shalom!

  • UCSPanther

    I try to go out of my way to buy Israeli made goods every time I can, and if I ever see a shopkeeper with a Boycott Israel sign, I will boycott them.

    Suck it, BDS…

    • kuffar geoff

      you rock UCSpanther, I feel the same way.

  • Edward smith

    Jewish settlers are NOT “just simply people living in the suburbs of jerusalem”. They are zionist extremists who carry machine guns and terrorize palestinians living in their own homes. I really Hope one day America wakes up and starts putting Boots on the ground in Tel aviv and jerusalem and all of “israel”. Then they will witness what the British went through, and what the Romans went through.

    • UCSPanther

      Good luck with that…

    • Edward

      Edward smith,

      Who gives a crap about the british. The Americans kicked the british OUT of North America by winning the Revolutionary War. The Americans later defeated the british in the War of 1812.

      Even the Israelis kicked the british OUT of Israel.

      Now Islamists are running roughshod over the british in their own little island empire.

      The “prophet” mo must be spinning in his grave over the fact that his goosestepping followers can’t defeat a bunch of armed to the teeth JOOOZ.

      Well, that’s the way the jihad crumbles.

      • Fritz

        The Jews did not “Kick the British Out”. The British defeated Ottoman Turkey and Palestine was handed over to them as a protectorate after the Sevres Peace Treaty, France ended up with Lebanon. In any event the creation of the State of Israel dates back to the Balfor Declaration of November, 2, 1917, and I quote:

        “His Majesty’s government view with favour the establishment in Palestine of a national home for the Jewish people, and will use their best endeavours to facilitate the achievement of this object, it being clearly understood that nothing shall be done which may prejudice the civil and religious rights of existing non-Jewish communities in Palestine, or the rights and political status enjoyed by Jews in any other country.”

        Isreal and it’s military was largely created by Jewish veterans of the British Army. The real fighting they had to do was with the Arabs, just like it is now.

        Also, maybe you might want to read up on that War of 1812 thing, for one thing the U.S invaded Canada. Contrary to propaganda about press gangs it was out of blatant opportunism since the bulk of British forces were dealing with Napoleon at the time. As for how the war went ever hear of the battle of Queenston Heights? The Battle of Stoney River? Or General Isaac Brock’s forces seizing Fort Detroit? Or the embargo enforced by the Royal Navy against the 13 states which nearly bankrupted the new

        There is a reason that the territory that makes up Canada today isn’t part of the U.S., at best it ended in a draw. But keep on listening to Johnny Horton’s “Battle of New Orleans” a battle which took place after the Treaty Of Ghent (the treaty which ended the war) was already signed, it makes it sound like it had a very different outcome.

        • Edward

          The pefidious british wouldn’t have won WW1 or WW2, defeat the Hun, without the help of the Americans.

          The british ploy is to play both sides against each other, speak out of both sides of their mouth.

          The british prevented European Jews from entering “Palestine” to flee the Holocaust.

          The british backed the Arab Legion against tiny Israel.


          The british provided NO help or weapons to tiny Israel – hoping that the british trained Arab Legion would continue the slaughter of Jews in Israel just 3 years after the end of WW2.

          The british have the nerve to speak bout occupied territories whilst occupying Gibaltar, Falkland Islands, GREAT Australia.

          Today britain sides with islamists against Israel, while islamofascists murder brits IN britain. As if while nazi germany were bombing London in WW2, the british would hate the USA.

          britian is heading for a libya, egypt, tunisia style Civli War. Let the socialist brits stew. It serves them right.

        • Edward smith

          The jews used terrorism to get the british out of palestine just like they did with the Romans. The king david hotel? And besides, nobody asked the people living there in palestine what they thought. People from poland and new york and russia terrorizing villages just like they supposedly did to the Canaanites. The irgun the haganah? Terrorist groups. They’re no different then the mujahadeen or the crusaders.

          • Edward

            The Jews got the backstabbing british to hike up their skirts and run away, thinking that the savage arabs would finish off to survivors of the Holocaust.

            But things didn’t work out the way the bckstabbing british expected it to. Bwah. Bwah.

            The Jews prevailed over the savage arabs.

            Now the savage islamists kill brits IN the united kingdom.

            The Irgun and Haganah kicked the brits out of Israel like the US Continental Army kick out the brits out of America in 1776+.

            The Americans smashed the national Socialist nazis to the point where your savage pals agreed to SURRENDER, UNCONDITIONALLY.

            P.S. May the savage prophet of satan, mohmmed, BURN in PURGATORY with the socialist SHlTler.

          • Edward smith

            The jews did to the british what they did to the babylonians, the egyptians, the romans, the germans etc.

            The Nazis. The last country to call a spade a spade and they were wiped off the map because of it.

          • Drakken

            God bless the Crusades hadji !

        • Edward


          The british need to retreat back to their pile of rocks in the North Atlantic – and pay restitution to all the peoples of their former colonies and empire.

        • Edward

          >The jews did to the british what they did to the babylonians, the egyptians, the romans, the germans etc.

          The babylonians, egyptians, romans and nazitonal socialist germans are ALL failed empires.

          The backstabbing british are the latest failed empire – now being overrun by barbarians from the Islamic Republic of Pakistan..

          >The national socialist nazis. The last country to call a spade a spade and they were wiped off the map because of it.

          Awww. I hear your whimper that the nazis were DEFEATED and crawled to the negotiation table to SURRENDER, UNCONDITIONALLY to the US, uk and commies.

          Soon you Sand nazis will crawl to Infidels to SURRENDER, UNCONDITIONALLY.

          I think the Sand nazi surrender ceremony should be held in Liberated Mecca.

      • Edward smith

        If America had boots on the ground in the west bank and all of “israel”, they would see how maniacal these people are.

        Even during roman times there were reports of roman soldiers ambushed by “israelites” , where they took these romans slaughtered them and then ate their organs and played with their intestines dancing in their blood.

        • Edward

          Edward nazi smith

          If America had boots on the ground in Mecca and all of Arabia, they would see how obsequious your islamofascsts are.

          during roman times there were reports of roman soldiers ambushed by
          “israelites” , where they took these romans slaughtered them and then
          ate their organs and played with their intestines dancing in their

          LOL! Projecting again mohammed? LOL!

          Here is a video of your brother savage, cutting out and eating the heart of another Arab.

          Video: Syrian rebel cuts out soldier’s heart, eats it

          How about this mohammed?

          Beheading in Woolwich, UK – British Soldier Dead

          Check this out SHlTler for brains:

          Germany Surrenders in Berlin, 1945 – http://www.pastfinder.de


        • Headed4TheHills

          E SMith – yer cogs are slippin’ a lil bit. Yer actually believin’ the blood libel lies. Those have been told and retold for years (centuries?) as an excuse for every anti-Semetic diatribe an’ attack ever perpetrated. Hitler used ‘em as an excuse for his Final Solution. Madman Immanutjob (never could spell Mahmoud Ahmadinejad correctly) has used it in his foamin’-at-the-mouth rants. An’ now we have lil ol’ Edward Smith.

    • gray_man

      How does it feel to be stupid?


    It’s a good idea – hope it works.

  • alarmas

    boycott must be penalized as a big crime, I hate it.

  • Edward smith

    I hate all dem Joos because my pecker is so tiny

  • Aaron Wolf

    All together: There’s no such thing as a Palestinian or the nation of Palestine. The word was attributed to a large region of land by the Romans (Western imperialists that they were) and named thusly to insult the Jews (“Palestine” was a bastardization of the Jews’ mortal enemy, the Philistines). In the real-politik Palestine (the word was adopted for years because it was just easier that way) until 1948, Palestinians were usually Jews who lived there. Muslims (once they came into being) were Arabs or whatever tribe they wanted to be known as. If you went to a World’s Fair before the formation of Israel and went to the Palestine exhibit, you were going to the Jewish exhibit. Today, “Palestine” is again a term used to really stick it to the Jews. “Palestinians” are pawns of Arab nations to both stick it to the Jews and to divert attention from their own Arab-on-Arab/Muslim-on-Muslim problems. If Arabs loved their Palestinian brethren so much, as they claim, how come they haven’t helped them assimilate in all their own numerous Muslim nations? (Because they don’t want them and don’t find them as useful as they are where they are.)

    • Headed4TheHills

      Lawsy, Aaron, ya dun beat me to the history lesson. Thank ye. Saved me a typin’ all that.

  • Michael

    The boycott should not be limited to Arledan. One of the most virulent anti-Israel groups is Code Pink, overseen by Jodie Evans, Medea Benjamin, Nancy Kricorian, Allie McCracken, among others. Those b****** need to be taken to task.

  • Ken Kelso

    Thank you Steven for this article.

    Probably most people didn’t know who the Arledan company is and its radical appeasing leader Tzali Reshef.

    Now they do and i’m boycotting all their products.

  • Ken

    Edward smith is a idiot. .