NFL Lost 20% of Viewers, MLB Hits New High

At this rate, a whole bunch of millionaire thugs will be kneeling as the IRS prepossess their mansions.

Last year, the NFL lost about a million regular-season viewers versus the 2013 and 2014 seasons. It represented about a 6% fall-off ― enough to be easily noticed and maybe even cause a little concern, but it could be written off as a one-year blip.

Last year's seepage has turned into a major break in the dam. The league is now down about three million viewers per game from 2013 and 2014. When the specific teams appearing, the scope of the telecast and the week of the season are taken into account, the decline is even more dramatic: more than four million viewers, or in excess of 20%.

There are the usual efforts to blame this on the decline in television viewership and cable subscriptions. And no doubt those don't help, but let's glance over at baseball.

Major League Baseball is riding high heading into the World Series, as the MLB postseason is the most-watched since 2011, averaging 4,763,000 viewers, through the LCS. In addition, Saturday’s Yankees-Astros ALCS Game 7 was the most-watched baseball MLB game outside of the World Series and All-Star Game since 2010, drawing 9.9 million viewers on FS1. 

The ratings for the NFL have plummeted because the core audience of the sport is more patriotic. And the racist antics surrounding the anthem were profoundly alienating. All the happy talk about gettting millenials on board with new gimmicks wont change that.