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Somewhere on Madison Avenue an ad exec pitched his boss on an edgy proposal. “Let’s do a generic jeans ad, but put an attractive white woman in it.” TikTok influencers, who had come of age after 2019 (and the last time a white person appeared in an ad) had their minds blown.
The media declared that the American Eagle ad, a company founded by Jews and currently run by a philanthropist who funds translations of the Bible, was the second coming of the Third Reich. Supporters of Planned Parenthood, an organization founded by actual eugenicists with ties to the KKK and later Nazi Germany, claimed that the ad’s pun on genes was eugenics.
No, it’s not. That would be ACLU patron saint Clarence Darrow, who helped killers escape the death penalty, declaring, “chloroform unfit children. Show them the same mercy that is shown beasts that are no longer fit to live.” Darrow was one of many progressive icons rallying to the cause of Dr. Harry J. Haiselden who had become famous for letting disabled babies die.
“The world is already flooded with unhappy, unhealthy mentally sound people who should never have been born,” Helen Keller, who appeared blind and deaf to irony, wrote. “We can prevent the birth of more such unfortunate people and must prevent it.” She hailed “the death of the defective baby permitted by an enlightened surgeon in Chicago” and argued that “no one cares about that pitiful, useless lump of flesh.” Keller then went on to praise Planned Parenthood.
That, not a jeans ad joking about genes, is eugenics.
Population control programs derived from eugenics, including Planned Parenthood, continue operating globally to this day. Their spinoffs include euthanasia programs that kill babies born with disabilities or medical problems, like Charlie Gard and Indi Gregory by the UK’s NHS, or disabled or even depressed adults in Canada, are operating on a larger scale than ever before.
Lefties, who can’t see modern Nazism when it’s setting an elderly Holocaust survivor on fire in Colorado for Gaza (but can see it when the descendants of Holocaust survivors fight back against efforts by a Muslim Brotherhood group originally funded by Nazis to kill them) or eugenics when it kills babies, teens and the elderly deemed unfit to live, spot it in a jeans ad.
The problem is that the jeans ad features a white person and under BLM rules, white people are no longer allowed in ads unless it is as part of an interracial couple or as a cautionary tale of what happens when you don’t buy the right detergent, toothpaste or infanticide solution.
Over the last 5 years, marketing execs have been deluged and deluded with surveys claiming that the only thing Gen Z wants in ads is “diversity” and “representation”. A typical survey claimed that diversity was important to 3 out of 4 consumers and that anyone under 50 would rather set themselves on fire than even accept a non-diverse gold watch as a free gift. White people disappeared from advertising as big brands tried to lure consumers with diversity.
If you want to understand that insane Jaguar ad, how Bud Lite suicided with trans beer, or why shopping at a Target forces you to encounter giant fashion ads of people suffering from various disabilities, it’s because of the myth that what consumers really wanted from their products was DEI. And that any effective marketing campaign depended on fitting as many different morbidly obese women with shaved heads and hijabs into an ad to celebrate the joyfulness of inflation.
The Kamala campaign was just the average 30 second ad you’re forced to watch on YouTube with maximum diversity and minimum content stretched out to a miserable 107 days. The American Eagle ad campaign may have helped to kill it by going with the taboo notion that the pre-BLM ad campaigns were perfectly fine and might make for a refreshing change from the ad hellscape of white men being lectured about toxic masculinity by their overpriced razors.
The otherwise generic ad set off total hysteria from the woke culture war class because it wasn’t diverse, inclusive and didn’t pursue the dismantling of western civilization. All of these things that it had been long presumed advertising was supposed to accomplish. It shockingly tried to sell things to consumers by making them appear appealing by association with a celebrity.
This was outdated Mad Men stuff. The sort of racist sexism and sexist racism that we were supposed to have left behind once we got out into the streets and began screaming that law enforcement was genocide. And now, here we are, screaming that defending against terrorism is genocide, and the unelightened American Eagle ad appeared to add even more genocide.
How much genocide are the supporters of killing little kids at government-funded clinics supposed to take? The American Eagle ad portends worse. The next Crest ad might feature a white person representative of 60% of the country, instead of a racially and sexually ambiguous person representative of about 3% of a hipster neighborhood in Brooklyn, Austin and Portland.
And if that’s not genocide, what is? Besides the mass murder of millions under socialism.
What’s the purpose of ethnically cleansing white people from ads? Think of it as a kind of wishcasting of the kind of country that doesn’t exist over the ones that does. Mass media was always a propaganda tool and advertising is a kind of worldbuilding that sells a lifestyle. The old lifestyle for sale was consumerism, in which people found their purpose in life by buying things, while the new lifestyle is progressive consumerism in which people find their purpose by buying progressive things. How do you make toothpaste, car insurance or jeans progressive?
Link it to a cause. It’s not just soap, it’s a stand for inclusion through real beauty. It’s not just ice cream, it also supports Hezbollah. And it’s not just junk made in China, it’s radical Chinese junk.
As product quality and choice decline, and most shoppers are left with the option of buying Major Mass Brand #1 or #3 (#2, #4 and #5 are owned by the same companies as #1 and #3), the choice to buy brand slop or brand X rendered as a random combo of letters from China is being upsold by linking it to social justice. That way the sweatshop worker or political prisoner churning it out in a Chinese dungeon becomes a living incarnation of DEI and radical joy.
Or something like that.
American Eagle did what only local brands had done before by going back to the classics. And that was enough to rouse the fury and terror of woke gatekeepers who had been empowered to decide what was culture and what was cancel culture. In a world of diminishing economic horizons where prices are going up and quality is going down, a company shrugged at DEI.
And it went where no company had gone before for 5 years. It put a white person in an ad.
And if that’s not eugenics, what is?
“Eugenics will, let us hope, find out many more practical ways of improving the human stock and helping the world on toward the kingdom of some kind of superman.”
- Stanley Hall: first president of the American Psychological Association
Some people are never happy always whining way too much never satisfied just always looking for things that offend them and they start Whining
Betcha MILLIONS of teen girls and young women will be rushing out to buy American Eagle brand Jeans, well, the ones who can fit into them, and maybe not black girls….that would be the same as wearing a MAGA hat for them.
I prefer to see a white girl with blonde hair and blue eyes wearing jeans than an obese, black woman anytime.
I swear, Leftists must wake up each morning looking for something about which to become hysterically enraged. What a way to live!
Could be wrong but I feel some of it has to do with the brand name AMERICAN EAGLE. That was the first trigger….
You could be more specific about who is always “whining.” Black people have made a well paying industry out of it. I’m sick of seeing them on all the commercials when they never would think of using or paying for the product.
Phony surveys. That’s a good angle.
So they no longer know their racism from their sexism❓
Good point. That ad was possibly sexist.
Wonderfully so!
She knocks both my eyes out!
I think she can actually drive a standard transmission too. A Dream Girl………
Before we dispense with the issue of “racism” we need to consider the following…
There is an NBA team loaded with big black men called the “Milwaukee ‘Bucks'” … WTF❓
😃
🙂 🙂 🙂
What do they call their cheerleaders?
Is there something pejorative in the name?
It is the worst sort of compliment for a black man.
Bucks were slaves who were big and strong and could lift 50 lb bales of hay all day.
“Field slaves” …..as opposed to “house slaves”.
I stream Amazon for programming. They have ads that are completely overflowing with blacks and unlikely interracial couples. Definitely no stand alone whites. That is verboten.
But that is most definitely not American. White Americans still mostly partner with (the horror….THE HORROR) whites.
But the wokesters still mostly see Nazis everywhere. So tired, boring and predictable.
To paraphrase the kid in the Sixth Sense: ‘I see dead Nazis….everywhere.’
But stay wokey woke, wokesters. Good to know you still haven’t figured why you got your asses kicked last November.
“Amazon”❗❓
That is sexist ….and HUGE °
😃
I could use more of that. A feast for the eyes and I’m married and my wife agrees. Remember it doesn’t matter where you get your appetite as long as you eat at home.
It sure beats the adverts for stool softeners.
Especially when it comes to whetting appetites.
Ads are useless in influencing buying habits regardless who or what is in them. They may serve some purpose if you are using them to introduct new prodict. Otherwise you are wasting your money.
That’s why I refuse to do business with any company that feature black, queer, or solely women in their ads. They can stick their “diversity.” Going back, diversity was perverseness, being contrary to what is agreeable or right; conflict, strife; perversity, evil” existed in English from late 14c. but was obsolete from 17c.
One of the best essays on the topic I have ever seen. This piece should be read and memorized by every Americans so that the pushback can continue and that we never go back to the brainwashing of the lefty activists.
According to George Orwell Hitler’s ימח שמו “ideal woman” was “an exceedingly plain specimen in a makcintosh.” She, presumably, did not look like Sydney Sweeney, have long, loose, adh blond hair, or wear blue jeans and a barely buttoned shirt.
Hitler was such a sexual mess you couldn’t define him or his proclivities. I don’t even think you could call him a bi-sexual. He was definitely a gay communist who had his sexuality shaped by the beatings his possible biological father Alois gave him. Hitler bragged after one of his hour to hour and a half beatings to his mother that he didn’t so much as whimper, much less cry because he didn’t want to give his father the satisfaction.
His primary sexuality is rarely fully disclosed because of how ugly it is. He’s a sadist who needs to humiliate and be humiliated and he likely snuffed lovers who were inconvenient to him. One was his cousin, who some say committed suicide because of the degradation, but it is just as likely Hitler killed her.
Did you ever wonder if there might have been some other underlying personal grudge against the Jews besides the J are capitalist bankers? Hitler’s first real crush was of course on a very pretty Jewish girl (higher society type) he stalked for quite some time, because of course Hitler and what would you expect? So naturally if he had a type, other than men it would be her.
Big H could have more normal sex with men and bought underage male female prostitutes. It seemed like H struggled with his sexuality his whole life, in denial he was gay, and primarily enjoyed women when being humiliated by women or humiliating them. According to the house Keeper at the Raven’s nest, Hitler never consummated the relationship with Eva.
I know that Hitlerימח שמו, suspected he was part Jewish
Good point. That ad was possibly sexist.
Great article! Unfamiliar with “wishcasting,” I highlighted it and this wiki definition and use example popped up:
Definition: “The act of interpreting information or a situation in a way that casts it as favorable or desired, although there is no evidence for such a conclusion; a wishful forecast.”
Use Example: “We have an incurious narcissist of a president who was warned over and over by his advisors about an imminent pandemic. Then he engaged in ‘one day it will just disappear’ wishcasting instead of spearheading a coordinated federal response.”
Transexuals would have been a perfect usage example, especially now that we know Covid was created by Chinese gain-of-function research, spearheaded by Fauci and funded by our tax dollars; but the woke continue to wishcast their warped version of reality. Great word. I look forward to its inclusion in the dictionary.
You article about Trump was wishcasting. Far left BS from prolonged exposure to TDS. Trump fast tracked the vaccine which came out as Joetato came into the WH.
You are correct about Trump’s fast-tracking the vaccine. Wrong about my authorship of the article and my alleged wishcasting.
Trump was not wrong to fast-track because Presidents must rely upon advisors. His advisors, supposedly experts in the field, failed him. They were wrong. Unlike Biden, Obama and many in the administrative state, Trump is not a bad or weak man.
No one can know all that is necessary for such an enormous task as POTUS. I did not take the jab as I knew from the beginning it was evil, despite Trump’s encouragement to do so. I do not require unalloyed virtue in my president, even though I wish it were possible, so I do not wishcast.
The article came from en.wictionary.org. Did you not see the quotation marks?
Trump is the best president in my long lifetime – Eisenhower was president when I was born.
After years of thinking and researching topics related to racism, I have come to the conclusion that anti-white racism is motivated by simple, ugly, poisonous envy. The colonization of our history, inventions, lands, culture, and appearance (through cosmetic surgeries, bleaching, straightening, lightening, etc.) all boil down to one thing: beauty is still largely perceived as racially white.
Proverbs 27:4 “Wrath is cruel, and anger is outrageous; but who is able to stand before envy?”
The Karen playbook:
1. Whine about something.
2. If you don’t have something to whine about, find something to whine about.
3. If you can’t find something to whine about, whine about not having anything to whine about.
4. Whine that nobody else cares about what you are whining about.
Another reason this is all so sad is, for those of us who were around then, advertising often used to be fun. Remember the ads for Alka Seltzer with the guy filming the ad for the “spicy meatball” sauce that involves 24 takes, or the Rice Crispy ad based on the Puccini opera, with the tragic music as the guy sings/cries out “no more Rice Crispies! We’re all out of rice crispies!” I really don’t mind being seduced to buy a product–just entertain me. Don’t lecture me, and try not to insult my intelligence. Then the market based system flows better, and is part of the many reasons why people still want to come here. We used to make things fun.
I found it!
Thank you, for making it easier for others to see this. 😃
Or the potato chip commercial in a U-Boat.
The most entertaining modern commercial are about Native personal care products.
How would they have responded if the ad was done with Greta Thunberg as the model?
The thought makes me want to PUKE
Meme the Left has a photoshopped Greta Thunberg in a reclining position wearing jeans a la Sweeney. It’s funny, but hard to look at.
As news cycles last a week for much ado about nothing – there will be the lone lunatic fringe weeks from now will bring up this ad – meanwhile the young lady in the ad’s career is set and soaring and she is not just waiting on a movie part or modeling job, she seems to be well diversified that is what should be brought out, the opportunities in USA – but nooooo….there is the lunatic fringe unhinged losers with cotton candy colored hair and men in women’s clothing and all masked up to attack ICE that will seek any little thing and blow it up as some form of vile discrimination while they are in a nation of free speech and unparalleled opportunity. Pay attention to them, not a chance. Expose them in the media as hypocrites and fools at best, that is what this article does..
light humor is what they are. They chose to waste and throw away their lives over lies, they will pay for this in their old age if they make it past 45.
As if a beautiful black woman does not also possess “good” genes?
It is simply the age old jealousy of ugly, angry women whose ugliness is more often than not, self inflicted judging by what we were shown by the tik tok crazies.
Never forget the abundance of Alinksyism in everything the left says and its close cousin: political chutzpah.
Your analysis is like the comedienne Leonard a Jonie.
DIVERSITY is PERVERSITY.
If you read the book written by Michael Savage written in 2007, you will understand todays “insane, warped and disordered” thinking of the Democratic Party pre pro
Communist left!
LIBERALISM is a MENTAL
DISORDER
All this Woke Progressive DEI insanity can trace its birthdate to one point in time. The election of Barack Obama!
There is no truth to the rumor that Bath House Barry just bought a large property in Uganda. Could it be that he sees the cops closing in?????????
Persuasion will not work. Ignoring them will not work either. Just shake your head (as you might while scolding a child), laugh in their faces and walk away and let their childish epithets ricochet off your back.
Yer jokin’ us, right? 99% of all ads feature Black or Mixed Race individuals only. Caucasian is contra-indicated for any position of anything anymore.
No, they do have white people in them like the current ad for Quicken in which a goofy looking white guy is on his hands and his knees cutting his lawn with a nail clipper one blade at a time while his cool black next door neighbor is preparing a budget on his laptop using Quicken.
THANK YOU FOR THIS ARTICLE!!
Time for a national divorce. It is better than the alternative we are heading for.
The same DEI POC who are attacking this “Nazi Cracker” are major supporters of Margaret Sanger and her eugenics plan to exterminate the very people who supported her and are attacking Sweeny and American Eagle. It MUST be hypocrisy if it’s left wing. AE should do a black version of the ad and make them eat crow. It would be amazing to watch
When Fascism comes to America it will be waving the rainbow flag.
I enjoyed the past option of listening to the article
“The world is already flooded with unhappy, unhealthy mentally sound people who should never have been born,” Helen Keller, who appeared blind and deaf to irony, wrote.”
Whoa! I did not know Hellen Keller had that thinking.
“The country is descending into a tribal morass of double standards and racial fixations.”
The diversity/equity/inclusion industry, the defund-the-police madness, and the perpetual left-wing hunt for “white racism/white rage…have all legitimized double standards while lowering the bar of the once unacceptable.” VDH
helen keller was a friend of margaret sanger and a eugenicist. The full quote from what you posted above is very, very alarming.
My opinion of her took a nosedive.
A foreigner coming to our country and watched TV programming and ads would think America is 90% Black folks.
Also the Roman Empire, 1920s Russia, and just about everything else.
1) The various groups just wanted representation. They got that. Then they demanded exclusive representation, no one else allowed. We’ve seen this before.
2) In Islam, an apostate (someone that leaves a religion) is worse than an unbeliever. AE wasn’t literally Nazi’s before they supported woke. Now they are. Woke is truly a religion.
Not only do I want to see white people in the ads, I also want to read books, watch films, listen to radio plays, about white men, written by white men, starring white men, for an audience of white men.
If the ethnics don’t like that, then they should make their own ads, write their own books, make their own films and if the buying public like them, they’ll buy them If not, then… that’s not my problem, it’s theirs.
It’s stunning how much white skin is hated and how much that hate & love of DEI has been put up with. Must not put up with it anymore & fight back.
Great article Daniel, though I haven’t even finished it yet. The rank hypocrisy of the left’s longstanding support of eugenics and population control, by abortion, euthanasia, and assisted suicide, can’t be overstated. It’s also telling that the msm will completely ignore that fact.
And if the dei people were serious about promoting minorities, not just eliminating yt, they’d be promoting the rarest of humans, redheads with grean eyes, or albinos of any race. It’s also ironic that the people wanting to eliminate “blue-eyed devils,” like to wear straight blond wigs and blue contacts.
“As product quality and choice decline, and most shoppers are left with the option of buying Major Mass Brand #1 or #3 (#2, #4 and #5 are owned by the same companies as #1 and #3), the choice to buy brand slop or brand X rendered as a random combo of letters from China is being upsold by linking it to social justice. That way the sweatshop worker or political prisoner churning it out in a Chinese dungeon becomes a living incarnation of DEI and radical joy.”
Tariffs make goods rarer and more expensive, that’s well-documented and what they are designed to do.
Product quality? That is never improved by conserving the incompetent at the expense of the competent.
National Conservatism is Elizabeth Warren Conservatism.
A possible BLM person down South actually defended me from an aggravated bully. It paid to be kind throughout my stay there sometime ago.
“This most recent stint with American Eagle came under fire not only for the ads’ blatant sexualization of Sweeney, but also for its alleged subliminal “Nazi propaganda” and “White supremacy” messaging — prompting liberals and leftists to make the Adolf Hitler connection.”
“Sydney Sweeney has good jeans” is the campaign’s tagline that caused such a stir. The line was a play on words equating “jeans” to “genes.”
Please note: My deceased friend Doug (Limo Doug was a liberal) told me the same thing about my jeans, double entendre style, years ago.
I guess my friend Doug would be called a Nazi these days.
Regardless of pigmentation, a person’s life is always better if he/she tries to adhere to the Judaeo Christian ethic. His/her family, health, emotional life, social life, business reputation, future prospects will all be better than those of the pagan next door.
Then there is the unique spiritual life of the truly penitent, faithful Christian man/woman. If anyone has an objection, talk to God I’m only an old convert.
Have you noticed that everything beautiful is hated by the Dems? They have formally declared war on beauty. The Dems hate lower taxes, freedom of choice (as opposed to choosing your own appliances), beautiful women, sanity and common sense. The most miserable people on the planet are white liberal women (that are usually overweight and homely. They turn Congressional Hearings into chaos, and they whine on their own pathetic networks. Dems spew anger and jealousy. The Proverb is correct when it says, “it is better for a fool to remain silent, than to open his or her mouth and remove all doubt”.