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Dear Judy,
Hi. I saw your Facebook post. “I just don’t understand the Bud Light boycott,” you wrote. I’m writing to explain the Bud Light boycott to you.
Here’s the background: Dylan Mulvaney is a 26-year-old actor. His biggest role had been onstage, in The Book of Mormon, a “crass,” “slick and smutty,” “blatantly racist” musical that “profanes some serious articles of faith” – all quotes from professional reviews. It’s ironic that a man who would eventually claim victim status got his career start making fun of an inoffensive minority who had never done him any harm.
Mulvaney’s career plateaued, and in 2022, he began posting TikTok videos documenting, as he put it, his transition into a “girl.” Note the word “girl.” You can watch Mulvaney playacting at being a six-year-old girl in this video. His schtick clicked with the Barnum and Bailey sideshow audience, and with those who see no need to respect societal taboos between adult men and little girls. Suddenly the obscure actor was world famous.
Oh, by the way, Judy. About that word “actor.” Some years back people decided it was “sexist” to refer to, say, Meryl Streep as an “actress,” because, of course, “actress” refers specifically to women who act. Nowadays you have to refer to Streep and her female peers as “actors,” somehow honoring them by referring to them using a word previously coded as male. Me, I don’t think it honors women to apply to them a word that previously applied to men, but hey.
Even though the word “actress” has been memory-holed to the outer limits of the un-Woke, guess what word the Woke use to refer to Mulvaney? That’s right. He’s an “actress.” The word “actress” has been resurrected and restored to Woke acceptability, but only if you use it to refer to an adult man who identifies as a six-year-old girl.
Not everyone was thrilled by Mulvaney. Women said that Mulvaney was mocking women by playacting stereotypes of women. He presents girls as stupid, helpless, superficial, fearful, vain, frivolous, in need of rescue, and obsessed with hair and makeup. For example, in high heels and minimal clothing, he runs in terror from a dragonfly, begging to be rescued, and he falls down and flails on the ground. In another video, he says that he loves hair extensions – a kind of wig – so much, that when he is wearing them, “I don’t know my own name. I don’t know where I live.” Mulvaney plays with Barbie dolls. He sings “Normalize the bulge,” insisting that his penis is a woman’s organ. I am a woman, he insists, but “I don’t have a Barbie pocket,” his term for a vagina. He insists that people must not “stare at” his “woman’s crotch” even though he displays his “bulge.” If you disagree, you are a hater and must be punished.
Some trans-identified people also found Mulvaney offensive. Blair White is a man who identifies as a woman. White rakes Mulvaney over the coals in a lengthy, no-holds-barred critique, here. He says that when he first saw Mulvaney, he thought Mulvaney was a transphobe doing everything he could to belittle and stereotype trans people.
Once he realized that Mulvaney was in fact a man who claimed to have turned into a girl, White says that he recognized that Mulvaney was acting out “woman-face,” that is, a gender version of minstrel show blackface, in which white performers pretend to be black. “It’s as if Dylan googled offensive stereotypes about women and did a video for each.” Mulvaney, White says, “mansplains to women what it is to be a woman.”
In the past, White says, trans people wanted to integrate into society. Now, trans extremists like Mulvaney adopt an adversarial relationship with the rest of society. They demand access to women’s spaces and children’s bodies and souls and announce “Disagree with me and you are a hater who must be punished.” Such extremists, White argues, pose a threat to women and children. “Forcing people to use female pronouns with your dick hanging out is South Park level behavior … I don’t want this weirdo representing trans people, least of all at the White House.”
Mulvaney doesn’t just insist he is a “girl.” With equal vehemence, Mulvaney insists that he is a victim. Mulvaney constantly harps on how “transphobes” want to “hurt” and victimize him, even though he is “pure” and “nice” and never ceases his rictus smile. Mulvaney has, smilingly, threatened women who refuse to acknowledge him as a “girl” “so hot I could steal your husband.”
You – and this “you” is anyone who denies that he is a “girl” – are “actively trying to harm us trans humans, especially trans children,” he announces, through the rigid teeth of his phony smile. Mulvaney, in his own mind, is a Christ figure, hanging on the cross of transphobia, pierced by transphobic nails; even as he squirms from the transphobic lash, he looks like Audrey Hepburn in Breakfast at Tiffany’s.
How, in Mulvaney’s paranoid, entitled, masochistic fantasies, do we wish to harm him? We harm him by upholding women’s rights to exclusive access to women’s sports, changing rooms, prisons, and domestic violence shelters. And also, we are “harming” him by supporting laws that prevent money-hungry medical professionals from castrating and performing mastectomies on underage children. Transing kids, you see, Judy, is a “big moneymaker” for surgeons, hospitals, and the pharmaceutical industry. Each transed kid is a lifelong customer.
The laws for which Mulvaney advocates, under the rubric of “gender affirming care,” would forbid adult professionals, or even parents, from saying to a child, “You are a boy, not a girl, and in time you will grow into comfort with your body.” Statistics show that most kids who experience gender dysphoria eventually do grow out of it; see here. A caring adult stating this helpful, objective reality to a mentally confused child, to Mulvaney, is “violence,” “hate,” and “harm.” And should be punished, and outlawed.
What else can’t we say, under the rubric of “gender affirming care”? Jamie Reed, a former professional in transing kids, became a whistleblower. She is exposing the real harm her institute was doing to children, under the benign-sounding policy of “gender affirming care.” She and her colleagues were forbidden to say, “I have concern about a patient.” See her story here.
Trans extremism’s refusal to allow any speech that departs from trans extremist ideology is not limited to medical institutions. Teachers are fired for using non-trans pronouns. Books are banned because they report objective facts that do not agree with trans extremist fantasies. Chase Strangio, a leading trans extremist, vowed to disappear books like Irreversible Damage by Abigail Shrier. “Stopping the circulation of this book and these ideas is 100% the hill I will die on,” Strangio tweeted. She is deputy director at the ironically named “American Civil Liberties Union.”
Mulvaney’s passive-aggressive, martyr smile is part of a larger campaign that includes violent assaults. Kellie-Jay Keen Minshull, in New Zealand, Riley Gaines, in the US, and Maria MacLachlan, in London, are a few of the women who have been violently assaulted by men who identify as women. All three assaults have been videorecorded. Trans extremists assaults on others usually seem to follow the male-beating-up-on-female pattern. In 2015, though, Zoey Tur, a man who identifies as a woman, and who has a lengthy history of beating his wife and daughter, threatened to send the smaller Ben Shapiro “home in an ambulance,” because Shapiro used the pronoun “he” in reference to Tur.
On March 27, 2023, a trans-identified shooter killed six at a Christian school in Nashville. Initial police reports indicated that there was a manifesto that suggested that the school’s Christian identity and the shooter’s trans identity played a role in the shooting. On March 31, 2023, William Whitworth, a male who identifies as female, was arrested. He planned mass shootings at schools and churches.
You may be thinking, “How did we get from an adult man playing with Barbie dolls to mass shootings?” The point here is that Dylan Mulvaney insists he is a victim. Among trans extremists, victim status is used to justify violence. Trans extremism is not a non-violent movement. “Kill all TERFs” has been a trans extremist slogan for a decade.
In October, 2022, Mulvaney, whose only claim to fame is making videos on his “transition” to being a girl, spoke with Joe Biden at the White House. “God love ya,” Biden croak-whispered to Mulvaney.
Again, Mulvaney harped on his victim status. Men who identify as women “are being murdered at an alarming rate,” he claimed. His claim is false.
Mulvaney spoke in favor of the transing of children. Without legislation mandating “gender affirming care” extremists claim, there will be an epidemic of child suicides. In fact, laws making it easier for young people to access “gender affirming care” do not lower suicide rates, and they may increase suicides. A recent review of numerous studies in various countries shows that the entire “gender affirming care” approach for young people lacks rigorous scientific support – see here.
In response to Mulvaney, Biden said that nobody should have the right, morally or legally, to ban the surgical castration and breast removal of underage children.
Further, men who identify as women are victimized “more than any other group of people,” Biden falsely insisted, finger raised. Biden was not telling the truth. Statistics show that Jews, for example, are disproportionately victimized in hate crimes. Worldwide, Christians make up the largest number of those persecuted for their religion. In spite of this, trans extremists regularly spread virulent hate speech against Christians. All women – real women, not Mulvaneys – every day live with the reality of gender-based violence.
These objective facts do not play any role in Mulvaney’s rhetoric. It should not be surprising that a man who insists that he is a girl, and that his penis is a woman’s organ, should eliminate objective reality in his policy recommendations to the US president. It is as important to Mulvaney and other trans extremists to declare themselves victims, above all rational debate and criticism, as it is to declare themselves a sex that they manifestly are not.
“People fear what they don’t know,” Biden croak-whispered. “It’s a lack of exposure,” he said, in an inadvertent irony. In fact women who have been exposed to male genitals in women’s changing rooms have repeatedly protested that “exposure.” See for example, the women forced to swim against Lia Thomas, who exposed his penis to them in their women’s locker room, and women at the Wi Spa and the Santee YMCA. Any reservations about trans extremism are the result of “pure hyperbole,” Biden insists, again, given standard trans extremist rhetoric about “trans genocide,” any mention of “hyperbole” is unintentionally ironic.
On April 1, 2023, Mulvaney released a video featuring a can he had received from Anheuser Busch. Mulvaney’s face appeared on a can of Bud Light. Mulvaney brings up March Madness, a reference to basketball competitions. Mulvaney pretends that he doesn’t know what March Madness is – because girls are too stupid to understand sports. In another video, Mulvaney dances in a bubble bath while drinking Bud Light. Again, Mulvaney’s take on what constitutes “girl” identity is taking a bubble bath while wearing a full face of makeup, an elaborate hairdo, and gold jewelry.
In response to these videos, a boycott of Bud Light began. Judy, you are not alone. A lot of people are saying that they don’t understand the Bud Light boycott. CNN’s Don Lemon said, “So what if someone who is transgender drinks Bud Light? How does that affect you? What does it matter? I don’t really get it.” It’s “crazy,” “ridiculous” Lemon said.
Howard Stern was “dumbfounded.” “I thought there must be a piece of the story that I’m missing .. I’m not bothered by gay people or transsexual people. They don’t impact my life, they don’t hurt my life … You wanna be a woman? Be a woman. You wanna be a dude? Be a dude. Be whatever you f—ing want … As long as you ain’t hurting anybody, I’m on your team … I wish I could call Kid Rock … just tell me ‘Why are you so upset about this? How is this hurtful?'”
Joe Rogan asked, “What the f— is this? This is silly … How is that the big deal? … I think it’s goofy because I think that person’s [Mulvaney] goofy … But if you want to hire a goofy person, who gives a s–t? It’s kinda hilarious when somebody says ‘365 days of womanhood.’ … It’s also just a can with that person’s face on it.”
On The View, Whoopi Goldberg said, “What are you so angry about?”
Not just famous people have been saying that they “don’t understand.” I’m finding a lot of “I don’t understand” posts by average folks on social media.
Here’s the thing, though, Judy. And here’s what I’m trying to explain to you. You and all the other folks insisting that you don’t understand the Bud Light boycott always follow up by revealing that you do understand. You understand us exactly.
You understand that people like me, who support the Bud Light boycott, are
hateful,
intolerant,
ignorant,
fearful,
transphobic,
Christian fascist,
MAGA-hat-wearing,
FOX-TV-watching,
rednecks,
living in flyover country.
You said all these things, Judy. Right after you said, “I don’t understand,” you said that anyone who supports the Bud Light boycott is a MAGA redneck. I tried to talk to you. I didn’t call you names. I was civil. You deleted my post.
Nothing we say is worth hearing. We can’t tell you what we think or feel or value or work for or believe in. People like, you, so-called “liberals,” erase us and silence us with every word you speak. Your approach is, “Shut up you redneck. You don’t get to tell us what you think. We tell you what you think.”
I just tried to talk to a Facebook poster who opposes the Bud Light boycott. I was brief, civil, and polite. He responded, and this is a direct quote, that I “obviously” believe that “the earth is flat, the moon landing was faked and Trump is still the president.” He “doesn’t understand” the boycott. But he does. He understands it 100%. It’s the product of people who believe that the earth is flat, etc.
Ben Shapiro, an Orthodox Jew, supports the boycott; he’s a Christian fascist. Blair White is a man who identifies as a trans woman; he’s a transphobe; so is Caitlyn Jenner, another man who identifies as a trans woman. Jenner has repeatedly criticized Mulvaney. Oh, the transphobia.
Dylan Mulvaney is a social media superstar who pushes the transing of children – he pushed it in the White House, while talking face-to-face with Joe Biden. Psychologist Dr. Erica Anderson has said that children are transing because of “peers and social media.” Social media like that produced by Mulvaney. “It’s gone too far,” said Anderson. “What happens when the perfect storm — of social isolation, exponentially increased consumption of social media, the popularity of alternative identities — affects the actual development of individual kids?” Of course Dr. Anderson is just another transphobe who believes that the earth is flat. Dr. Anderson is also a man who identifies as a trans woman and his career is to provide transition services. Oh but he’s a transphobe.
The crew on The View shouted and literally bared their teeth – I mean they looked like animals trying to bite their enemy to death. Screaming, teeth-baring Whoopi Goldberg said she could not understand why people are boycotting Bud Light. Then she revealed that, yes, she really did understand. It was because of all of the horrible things I listed above. Those evil redneck Christian fascists.
Goldberg said that the man’s name was “Dylan McDermott.” Dylan McDermott is actually a very hot actor. Goldberg didn’t even know Dylan Mulvaney’s name. Oh, but Goldberg is not just an expert, she is a moral superior.
Goldberg voiced the “I don’t understand” rhetorical ploy. “What are you so angry about?” But then she went on to clarify that she absolutely did understand. She blamed a “conservative backlash” for “destroying Bud Light in various stupid ways.” “Beer does not have a – it’s not a Democrat or a Republican. It doesn’t have a belief system. It’s just beer!” she helpfully explained to us stupid rednecks. She also threatened Anheuser Busch. “Don’t let them scare you. Let us scare you.”
Haters travel in packs, in mobs. Goldberg’s team on The View nodded and backed up everything she said. There was no peep of challenge. There were no alternative points of view. “I don’t understand” is somehow never followed up with an acknowledgement that we’ve been trying to explain our opposition to trans extremism to you for years. The View’s cast could support “Dylan McDermott” as Bud Light “spokes-girl” without ever being introduced to a thought that did not agree with their own.
Sunny Hostin said, “This country is highly transphobic.”
See what I mean? If The View represented any kind of exchange of ideas, someone would have immediately said to Hostin, “Compared to what? Where else on planet earth is better for trans people? And how exactly is American transphobia expressed? What about the teachers who have been fired for declining to use trans-demanded pronouns? What about the women who have been physically assaulted because they believe in, for example, women only sporting competitions or women’s only changing rooms? What about the parents who lose custody because they do not support their child’s insistence on a new gender identity? What about the Virginia girl raped in a high school bathroom by a boy in a dress? Her dad was assaulted, arrested, and nationally humiliated. Merrick Garland, the nation’s attorney general, directed the FBI to investigate concerned parents as terrorists. Are all of these really expressions of how ‘highly transphobic’ ‘this country’ is?” No one asked Hostin any of these questions.
“Trans rights are under attack all over the place,” she continued. “This is a Belgian company. That’s why it’s so dumb to me.”
Ana Navarro said, “Republicans are using LGBT. This paranoia, building this fear, building this stress that your kids are going to turn into whatever if they see an influencer posting. In the meantime, the NRA are having their convention. Six year olds are playing with guns.”
Judy, my friend, Trump supporters are criticized for a rhetorical ploy called “whataboutism.” It’s a way to change the subject. Ana Navarro and other supporters of Bud Light’s choice of representative are engaging in whataboutism. “Man who insists he’s a girl on a beer can? Oh yeah? What about guns / world poverty / name the problem.”
Yeah, guns and world poverty are problems all right. But right now we are talking about trans extremism. Let’s lose the whataboutism. Let’s focus on one issue at a time.
Navarro’s insistence that kids transitioning because of internet influencers as a problem that only “paranoid” “dumb” “Republicans” are “building” reminds me of the Democrats’ insistence that violent crime is only a problem imagined by Republicans. That idea hurt Democrats at the polls in 2022. I wonder how trans extremism will affect Democrats long-term.
Commenting on the Bud Light controversy, Bill Maher said that Americans do not like the trans agenda “that has real world consequences on themselves and on their children” “shoved down their throats.” Trans extremism does not allow for discussion of alternate points of view, any more than the mob on The View. “You have to accept everything they say or you’re a bigot and you are shouted down” Maher said. Maher is a liberal. He donated a million dollars to Barack Obama. He has repeatedly warned Democrats that their embrace of trans extremism costs votes. He is correct. If I lived in California, even if she were running against a mud fence, I would not vote for Democrat Katie Porter. Days after Riley Gaines was beaten and kidnapped by trans extremists, Porter bashed Gaines on national TV, and supported men competing against women in sports.
Navarro scoffed at the idea that social media, social media like Dylan Mulvaney’s short videos, has the power to encourage children to identify as trans. Navarro’s ridicule is reflected by many who “don’t understand” – but really do understand – the Bud Light boycott.
Their scoffing is vicious. Watch detransitioner videos. Young people who underwent castration or double mastectomies and came to recognize these surgeries as the biggest mistakes of their lives state in no uncertain terms that they were brainwashed by social media’s hard sell of trans. Here are some samples of the real world impact of videos like Mulvaney’s on children’s lives: here, here, here, here. If you don’t cry while watching these videos, if you don’t feel like punching the wall, I don’t want to know you.
As I write these words, a story has just broken. Jacob Stevens. Thirteen-years-old. From Ohio. In his photo, he is freckle faced and smiling on a sunny porch. In another photo, he is in a football uniform, looking determined, for all his young years. In his final photo, there are electrodes taped to his forehead. Tubes protrude from his mouth. An IV is taped to his arm. His chest is the chest of a child. Flat, white, no visible musculature. He’s dead. He took a “TikTok challenge” to take numerous Benadryl tablets.
We tried to explain all this to you. Every detail of what I wrote above. Mulvaney’s misogyny. The danger of social contagion among lost youth rattling around a culture that has abandoned its foundations, who turn to the internet for their needs as if it were a giant teat. The overt, usually misogynist violence of trans extremism. Trans extremism’s demonization of civil discourse and objective facts.
Judy, you refused to hear us. In place of our words, you put your own words:
hateful,
intolerant,
ignorant,
fearful,
transphobic,
Christian fascist,
MAGA-hat-wearing,
FOX-TV-watching,
rednecks,
living in flyover country.
And there’s more you refused to hear. You’ve been refusing to hear this for a long time. Our society has turned on white men. White men, especially blue-collar white men, are the safe group to stereotype, ridicule, and demonize. “White man” is actually an insult, as well as a punchline. You could just walk onstage on the Bill Maher show or the Daily Show or any given Netflix comedy special and just say the words “white men” and the audience would laugh. You know it’s true.
Who drinks Bud Light? A lot of white men. Alissa Heinerscheid, VP of marketing at Bud Light, said that Bud Light is “fratty” and “out of touch” and it needed to “evolve” to “inclusivity.”
We know what Heinerscheid is implying. A TikTok video says the quiet part out loud. Soogia1, an Asian woman, maybe Asian-American, I don’t know, said the following. Her full text is worth quoting.
“It really tickles me watching these men pour their bud lights down the sink … or drive over them with their trucks. Or pew pew them with f—ing assault rifles. Pew, pew, pew. Pew, pew, pew. Do you really think that Anheuser Busch with all the research that they do and the millions of dollars that they sink into marketing, didn’t calculate and account for you to have a temper tantrum and drop off as customers? They knew exactly what they were doing. They know that Gen Z … are starting to get to drinking age. They know that Gen Z is far more enlightened and accepting and woke … [they] embrace the LGBTQ community. Sacrificing you? No brainer. Anheuser Busch are playing the long game by aligning their views with their future customers’ views. So it’s not really you boycotting them more than them being willing to disregard you and leave you behind. Pew pewing beer cans? What’s wrong with you?”
Soogia1’s gleeful contempt for white men answers the question you and other liberals like you have been pretending to ask, Judy. “I don’t understand the Bud Light boycott.” Oh, but you would have no problem understanding a boycott if a black-identified brand selected Rachel Dolezal as representative. Contempt for black people is bad. You understand the Chick-Fil-A boycott. A Christian-owned company? Of course Wokesters like yourself feel righteous about that. You completely understood when Aunt Jemima had to remove a real black woman’s face from their product, and Uncle Ben’s had to eliminate Uncle Ben. You understand when Land O Lakes butter “removed the Indian and kept the land.”
Judy, like all the Woke, you support boycotts of brands whom you perceive as belittling human beings you endow with human worth. A brand insulting blue-collar white men? You understand that just perfectly.
Danusha Goska is the author of God through Binoculars: A Hitchhiker at a Monastery.
“The uncontested absurdities of today are the accepted slogans of tomorrow. They come to be accepted by degrees, by dint of constant pressure on one side and constant retreat on the other – until one day when they are suddenly declared to be the country’s official ideology….
…the basic principle of rational action in all aspects of human existence, is: “Nature, to be commanded, must be obeyed.” This means that man does not create reality and can achieve his values only by making his decisions consonant with the facts of reality….
The irrational is the impossible; it is that which contradicts the facts of reality; facts cannot be altered by a wish, but they can destroy the wisher.” – Ayn Rand
Quoting Ayn Rand will not fix the problem. Neither will you up there on your Lotus Flower.
The “wisher?” Really.
Reading Ayn Rand might fix the problem. How about assigning “Atlas Shrugged” to all junior or senior high school English classes? It would probably take them all year to read and the teacher would probably have to stand in front of the class and read it to them, explaining the meaning of every section, but something might get through to the dunderheads.
“Atlas Shrugged” is too much for most high school age kids but “Anthem” can be assigned beginning in junior high school and “The Fountainhead” can be assigned in junior year of high school. The really smart and ambitious kids can try “Atlas Shrugged” if they want.
There’s no reasoning with “Intrepid”. He actually believes that if Objectivsim becomes the dominant philosophy in America it will lead to an Objectivist dictatorship. There’s no reasoning with him, he actually told me he never has and never will read any of Ayn Rand’s works.
I honestly think “Intrepid” has some deep issues, his obsession with attacking and stalking me is pathological. He attacks every single one of my posts regardless of what they contain. He saves, archives, and re-posts my comments. He attacks me at the “Geller Report”. He googles my moniker to try and find comments by me that he can use against me. He has vowed to get me banned here at FPM and at the “Geller Report”. He has threatened lawsuits against me and “Sumsrent” for some alleged defamation of character. He has wished death upon me. And he has insulted my mother 4 times for having given birth to me, saying that my mother should have had an abortion. The man has pathological issues.
A quite apt quote. The first paragraph especially caught my attention, as it refers to what has come to be known as the Overton Window. And boy, is it moving to the left fast.
Thank you for this article, Dr. Goska, and for being the voice of reason. However when The Party says that 2 and 2 make 5, all who disagree must be shouted down with an increasingly loud and bullying chorus of FOUR LEGS GOOD TWO LEGS BAD.
And then of course as – dare I mention it, -2 and 2 does not actually make 5, bridges will start to collapse, planes will start to fall out of the sky, as the laws of mathematics do not change to suit the current politics. I don’t know how much damage this current version of 2 plus 2 will do, or has done.
Once again, may I recommend the Kipling poem: “The Gods of the Copybook Headings”. It tells me he would have understood and appreciated this article.
Don’t worry. The incompetent Left’s high self-regard as the smartest and bestest people in the universe will be sufficient to keep those bridges from collapsing and those airplanes aloft.
One dick bad pretend dick good.
Note that he hasn’t had his dick removed, he clearly gets too much pleasure from watching child pawn.
Thanks for mentioning the Kipling poem. It is very apt for these times.
If a person needs an explanation of what is wrong with the bud campaign, I think they are already out of reach (beyond help).
God has given to us a ”gut feeling” if someone/thing one sees, hears, smells gives one a gut wrench, its probably gut wrenching.
”Go with you gut”
All this tranny mess is disgusting, if you dont feel this way about it, then ”check your gut” the maintenance light may be on.
You’re recommending more poison as an antidote for poison. “Go with your feelings” and disregard reason and the facts of reality is what transgenderism, altruism, self-sacrifice, socialism, communism, Nazism, and Leftism are all about. Unreason boils down to emotionalism.
“Facts don’t matter when you’re morally right” – AOC — a moral code (altruism) divorced from the facts of reality is a death trap.
“An emotion as such tells you nothing about reality, beyond the fact that something makes you feel something. Without a ruthlessly honest commitment to introspection—to the conceptual identification of your inner states—you will not discover what you feel, what arouses the feeling, and whether your feeling is an appropriate response to the facts of reality, or a mistaken response, or a vicious illusion produced by years of self-deception . . . .
In the field of introspection, the two guiding questions are: “What do I feel?” and “Why do I feel it?” – Ayn Rand
“An emotion that clashes with your reason, an emotion that you cannot explain or control, is only the carcass of that stale thinking which you forbade your mind to revise.” – John Galt, “Atlas Shrugged”
Perhaps you should gut check your reality meter. You seem to be obsessed with Dylan Mulvaney these days.
The article is about him….not you and your endless moral code altruism morality play that continuously runs inside that fantasy land brain of yours.
Both reason and gut feelings have their proper place, and should be used together most of the time.
Shit stinks, Gut feeling and reason say for one not to do it in the kitchen. Its a team.
Your gut feeling ever tell you to think hard on your next move? If you say no, everyone will know its a lie.
Back in the days… when you saw an advertisement with a Black person… you knew that product was designed for Black people…
Today… when I see a television program with Black people… it represents Black people. I don’t watch that stuff. I don’t want to talk like a Black person… I don’t want to act like a Black person… I don’t even care to know how they live.
With that said… even though I don’t drink Bud Light… if Bud Light represents Queers and men who pretend to be women… I’m not interested!
Bud Light = Queer Beer…
Fake Girl touts fake beer.
I don’t drink it, or any beer. But should i decide to take up beer drinking, I would not be keen on a brand that promoted contemptuous stereotypes of women. – or of anyone. So Bud Light would be off my menu.
And aren’t men often media objects of contempt these days too? Especially white males.
Which is something I do not appreciate at all, as some of the people I love the most, my father, my brother and my husband are white males. Advertising is very political now, and politics is a very divisive force.
The Golden Rule asks that we treat everyone with the kindness and respect we would want for ourselves. And how different the world would be if we were all at least trying to do that.
Because of almost no push back to the debauched juggernaut pouring throughout American culture we find sanctioned drag shows in our public libraries and schools . Maybe some were caught by surprise and felt it wouldn’t go this far be here it is. The fight is joined and we will win ,to hell with all the name calling .
Longing for the good old days, when impossible was things like a interlinked communication device nearly worldwide residing in my shirt pocket was fantasy.
And a “Dick Tracy” watch was fantasy..
And Atlas Shrugged was just and still is a longwinded book.
“Beam me up, Scotty.”
I don’t drink-but I also employ the following rule-anything that goes woke deserves to go broke
Bud Light is Hitler, for years it was marketed to white outdoorsman and sports fans, so you can’t fix it. The company needs to move back to Germany, where it came from.
Actors, like politicians, are paid to pretend to be something they are not. Mulvaney pretends to be a girl and a victim.
Budweiser pretends to be an American company (check out the ownership and beer brands of AB-InBev-SA). Considering how many small brewers in the United States make excellent beers, one must be both lazy and undiscerning to consume Bud Light or any of Anheuser-Busch’s other labeled beers.
Unfortunately, many venues leave you no choice but the “national” brands. There are several craft breweries in my local area and they all appear to be doing great. They can’t produce enough product to break in to the larger market like restaurants or stadiums. Who knows if these craft brewers are being supported by political minded patrons or just people who know good beer when they can find it? Probably a little bit of both. Overall though, I think you are right, most people just don’t give a crap.
What prohibition failed to stop but this Bud Light incident is putting a dent in it
Danusha, if I may be so bold to address you by your first name?
I cannot tell you how much I appreciate your wisdom, your insight I receive thru your writings. Truly incredible stuff.
I share your articles with my entire circle of influence including those I know “who do not understand.”
Color me white, male, Christian, husband, father, uncle, grandfather, mentor and friend. How many targets is that on my back?
You give me strength and courage to keep fighting the good fight. And it is worth fighting!
God bless you my dear!
I look forward to your next musings.
This is nothing more than glorifying a mental illness. Can you imagine anyone having a conversation 20, 30, or more years ago that in 2020-2023 men can transition into women and play women sports? I mean, it’s mind boggling..
I’ve gotten into back and forths on social media with the pro trans crowd over Anheuser Busch./Mulvaney.
Some of their responses to me were absurd and hilarious. I had one straight male tell me I needed therapy. So, I asked him ” Let me get this straight. You have a male who pretends he’s a woman by playing dress up, but he doesn’t need therapy. Yet, I’m ble to make the distinction between what a man and real woman is, and according to you, I need therapy? Explain that to me. Of course he didn’t respond.
Then I had another genius say “Glad to see your tolerant Christian beliefs on display.” I responded “Being a tolerant Christian doesn’t mean pretending a man can be a woman.”
These are the “scholars” we are dealing with today.
One more thing to add that Ms. Goska missed. I believe it was in NJ where the Dept of Corrections decided to house two “trans women” at a female prison. Needless to say, two female inmates got pregnant. The left in their infinite wisdom.
Here you go. Washington Post article attributing the boycott to “toxic masculinity”
The phrase “toxic masculinity” is a hate phrase.
The Washington Post comments section is chock full of hate-filled comments talking about how subhuman the boycotters are.
They don’t recognize that the hate is coming from them.
Link to article: https://www.washingtonpost.com/opinions/2023/04/20/bud-light-dylan-mulvaney-masculinity/
Mulvaney is milking this for everything he can get out of it.
It would be awesome and hilarious if Mulvaney is pulling off an Andy Kaufman-style elaborate prank and ruse. It would be awesome if he finally came clean and said, “I was following in the footsteps of the great Andy Kaufman and laughing at all of you by putting a mirror to your insanity!”
I still remember Andy Kaufman’s wrestling women stunt-hoax in the early ’80s. Everyone was thoroughly convinced he was serious and the wrestling matches were serious. It has to be the greatest comedy stunt in American comedy history.
Haha. Yes, I remember Mr. Kaufman well. Kaufman’s stunt where he was arguing with a heckler in the audience that turned into a fight was a great prank. Many fell for it believing it was real..
That would be a heck of a prank by Mulvaney. Unfortunately, Mulvaney is seriously mentally ill.
I loved the way he would talk trash and gloat after a win. That was good stuff.
Except he isn’t.
He’d better. He won’t have as good a gig ever again in his mediocre, untalented little life.
The Trans Beer community has suffered for too long. This terrible discrimination and violence against trans beer people must end now.
The only way to rectify this outrage is for Congress to pass a law that requires equity for “Trans Beer People”.
Furthermore, the government must pay for remedying this trans beer hatred throughout the country and the economy.
This will require higher taxes on rich people who have not been paying their fair share of beer taxes for many years.
In addition, because trans beer people have been discriminated against since early German beer manufacturers
first made their hateful discriminatory authoritarian beer laws, a one trillion dollar reparation fund must be established for Trans beer community justice.
Furthermore, a new amendment to the US Constitution may be required to finally stop Trans Beer Hatred and discrimination
America is now in a situation where REAL Men are standing up to protect and defend REAL Women while some biological men and actual biological feminists are falling over themselves to defend a man who THINKS hes a woman meanwhile attacking biological women that stand up to defend and protect biological girls from being girls in a Locker Room or Toilet without any biological nude men being present.
Am I missing something here or is that what is really happening because it sure looks that way and it causes me to think Planet Earth has shifted slightly off its Axis.
Men protect women while ”women” attack women… WTF!!!
I think we’ve found a new definition for insanity. The “doing the same thing…..” definition has been dethroned.
I had a “friend” on FB ask me why this was worth a boycott and I told him (he’s an extreme LEFTIST so I typed very slowly) that this was the straw that broke the camel’s back! For way too long we have been under attack by the mentally ill in the biden administration and media with their incessant calls for sexualizing BABIES! And that we are doing what we KNOW the LEFT has been doing for a long time! I insisted that the mentally ill need to LEAVE THE CHILDREN ALONE! If a GROWN ADULT thinks cutting off their breasts or penis is a good idea then that’s a decision they make, but when little kids are INDOCTRINATED into thinking that THEY are WRONG if they DON’T cut off their breasts or penis then that is going way too far and should not be allowed! I told him if he couldn’t see what the DEMOcrats were doing to our Nation, our CHILDREN, and our WORLD then he’s just a brainwashed leftist with no hope!
So the woman really thinks that the braintrust at AB “thought” this out and determined that they could alienate the majority of their customers and hey, what’s SIX BILLION $$ in market cap?? I HIGHLY doubt that! But, they probably figured this would be just ANOTHER slap in the face to decent people who have held back before. They chose POORLY! Now most conservatives I know have a LONG MEMORY and do not WORSHIP any beer brand! We’ll see how far this goes and whether AB is even in the US market other than those well known, beer guzzling liber areas!!
I rarely watch network television. I rarely watch cable television. When I’m home, I’ll turn on YouTube and choose what I want to watch. I select Rumble occasionally for the same reason. I don’t watch commercials and have no desire to “understand” the indefensible. I remember that friendship with world is enmity with God.
When companies go bankrupt because they forgot their raison d’ etre is to create a product or service and earn more in sales than it cost to produce and market, well so what? If wokesters hate their customers as much as they appear to, then wokesters and their feeblebrain supporters should be just as happy as Kid Rock and others who refuse to spend their money subsidizing hate.
But it’s never been that way, has it? No, these self-styled Nurse Rachets insist you drink the caster oil they force into your mouth because they know better than you what’s good for you, your children, your community, and your nation.
Wake me the wokesters finally wake up to reality and realize people can vote with their money. Lord loves a working man, and don’t trust wokey.
I rarely watch network television. I rarely watch cable television. When I’m home, I’ll turn on YouTube and choose what I want to watch. I select Rumble occasionally for the same reason. I don’t watch commercials and have no desire to “understand” the indefensible. I remember that friendship with world is enmity with God.
When companies go bankrupt because they forgot their raison d’ etre is to create a product or service and earn more in sales than it cost to produce and market, well so what? If wokesters hate their customers as much as they appear to, then wokesters and their feeblebrain supporters should be just as happy as Kid Rock and others who refuse to spend their money subsidizing hate.
But it’s never been that way, has it? No, these self-styled Nurse Rachets insist you drink the castor oil they force into your mouth because they know better than you what’s good for you, your children, your community, and your nation.
Wake me the wokesters finally wake up to reality and realize people can vote with their money. Lord loves a working man, and don’t trust wokey.
Wow! I just came upon this essay Monday morning the 24th. Professor, you have really struck a nerve, judging from the many comments.
You say ‘Our society has turned on white men.’ You could expand on this. Ever since Jesse Jackson led the chant against teaching western civilization at Stanford- “Hey, Hey, Ho Ho, western civ has got to go!,” western civilization has been denigrated as the product of “Dead White Males.” So, turning on white men, including by deconstructing their favored beer, is another way for the Left to turn on, undermine western civilization.
(As I write this, a computer pop-up tells me that ‘another Anheuser-Busch marketing executive (is) on leave after Mulvaney fiasco.’)
Mormons generally do not object to the musical “The Book Of Mormon”. When I saw the show, they were even participating by collecting for charity during the intermission.