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[Editor’s note: Make sure to read Daniel Greenfield’s masterpiece contributions in Jamie Glazov’s new book: Barack Obama’s True Legacy: How He Transformed America.]
Target projects over $1 billion in losses due in large part to shoplifting. And that is its own fault.
Target CEO Brian Cornell responded to the BLM race riots with a memo claiming that, “the murder of George Floyd has unleashed the pent-up pain of years, as have the killings of Ahmaud Arbery and Breonna Taylor.” Much of that pain was directed at robbing Target.
After a massive wave of arson and looting, targeted its own chain stores, Target doubled down on its Racial Equity Action and Change strategy. The Target Foundation was one of the signatories of the Philanthropic Collective to Combat Anti-Blackness & Realize Racial Justice statement attacking the criminal justice system.
Target committed to racial quotas for its workforce and forced diversity and inclusion training on employees. Kiera Fernandez, Target’s Chief Diversity and Inclusion executive, warned that employees had to go along with the DEI agenda “to be a part of this company.”
Meanwhile people were being stabbed and shot at Target locations around the country.
A 9-year-old boy was among those stabbed by a homeless psycho with a butcher knife at a Los Angeles Target and a 17-year-old teen was shot and killed behind another store in the same city. A 19-year-old was shot and killed in a San Francisco Target parking lot. Earlier this year a gunman opened fire at an Omaha Target and a 23-year-old was shot and killed at a St. Paul Target store.
These are just a few of the crimes that have been committed in the vicinity of Target stores.
“The unfortunate fact is violent incidents are increasing at our stores and across the entire retail industry,” Cornell admitted, which is “putting significant pressure on our financial results.”
Rather than commit to law enforcement, Target chose to run away from it and championed anti-police and pro-crime radicals. This shortchanged shareholders, but was part of its larger commitment to leftist social agendas under the ESG umbrella.
In 2016, Target became the first major department store to allow men, who falsely claim to be women, to use changing rooms meant for women and girls.
Conservatives launched a boycott and Target suffered a 7% drop in sales. But the retail giant doubled down, declaring that, “we stand for equality and equity” and that we “welcome transgender team members and guests to use the restroom or fitting room facility that corresponds with their gender identity.”
Target’s equity policy made it all too easy for a series of incidents in which men photographed, shot videos and otherwise spied on women and girls in dressing rooms and bathrooms. The perpetrators included a man recording underage girls.
Now Target has lost an estimated $10 billion in value after promoting “chest binders”. These dangerous and damaging pieces of equipment are meant to groom girls into identifying as boys. The chest binders were allegedly being sold in sizes as small as XS. The company also offered baby onesies and bibs promoting transgenderism.
Target removed some of the worst items from its shelves, but CEO Cornell apologized to “the LGBTQIA+ community” claiming that he was trying to “alleviate these threats to our team’s physical and psychological safety” while assuring sexual identity activists that he was worried how backing away from grooming kids would “impact you and your wellbeing and psychological safety.”
The most serious of the bomb threats came from an angry transgender activist who claimed to have placed bombs in five Ohio and Pennsylvania Target locations and warned, “we will continue to bomb your targets until you stop cowering and bring back your LGBT merchandise.”
Cornell showed little interest in the “physical and psychological safety” of Target employees when people were being shot and stabbed at its stores. Target stores have been regularly robbed, looted and burned without any sympathy for Target employees. And there’s been no support for female employees and customers forced to cope with men using their facilities.
Target’s decision to put woke politics over its customers and shareholders has been disastrous.
Cornell claimed that Target’s “focus on diversity and inclusion and equity has fueled much of our growth over the last nine years.” In reality, it’s lost the company billions of dollars.
Target has generated repeated boycotts because of its hostility to family values and its support for pro-crime groups has helped unleash a wave of lawless violence and thefts. The chain’s multi-billion dollar commitments to racial discrimination in its supply chain, staffing and philanthropy have fed a larger breakdown in trust and unity inside and outside its business.
The question is whether Target’s shareholders are tired of bleeding cash for DEI and ESG.
Target’s largest shareholders include ESG stalwarts like Vanguard and BlackRock. Unless the corporation feels a great deal of pain, Vanguard and BlackRock will keep on subsidizing Target’s social justice policies the way that they do with so many other major woke corporations. And what Vanguard and BlackRock want matters more than what individual shareholders do.
Last year, Target scrapped its retirement age and announced that Cornell, like Xi, would be staying on even as the stores were struggling, but there will be no change unless it begins at the top.
Cornell had taken the lead in pushing the new woke corporate mantras, and he has doubled down on arguing that “it’s the right thing for society, and it’s the great thing for our brand”.
ESG is based on this false linkage between leftist politics, “the right thing for society”, and sound business practices. State regulations and consumer boycotts are attacking ESG at the level of pure profit and loss. If ESG delivers losses, not profits, it will become unsustainable.
That is why the corporate culture war matters.
Good business and social agendas are incompatible. The Target boycott, like the Bud Light boycott and the battering that Disney has taken in Florida, has the opportunity to hammer that message home. And if that happens, Cornell’s job and much of Target’s wokeness will go with it.
CEO Brian Cornell has turned over Target to criminals and perverts. By putting agendas ahead of profits, he has hurt shareholders, damaged the brand and betrayed his responsibilities.
It’s time for him to go.
Algorithmic Analyst says
Great article Daniel!
My little tangent which I have been thinking about today, is the contradiction between the welcoming aspect stores want customers to feel and the need for security against thieves.
Mo de Profit says
Any security employees should reflect the values and culture of their employer. For example during the lockdown Tesco and Morrisons put “guards” on the doors and treated anyone and everyone like shite. I personally had a telling off for not following their unintelligible signs. I left the shopping in the basket and walked out.
Never been back to either of them, there’s plenty of competition in the market place.
However, the globalist ESG investment is removing the free market.
ron says
He and all the other CEO’s are safe behind their bodyguards and gated communities. They are laughing at you.
Taylor says
Chest binders. Didn’t feminists once rebel against corsets? The American Mandarin class is even more bizarre and dangerous than its Chinese doppelgängers with their foot binding. Our overlords fetishize other peoples neuroses and personality disorders and turn them into a religion, using state power to impose their beliefs on everyone else. And to think most Americans go along sheepishly. Pathetic.
Daniel Greenfield says
Feminists once wanted women to be able to play and win at sports. Feminism is mostly dead. It’s only relevant as a movement opposed to men and in a movement where white people in general and people who still believe they’re male and female are the villains, there’s only so much scope for traditional feminism.
The old school feminsts are being denounced as TERFs. Most have just gone along with the program, celebrating men as the real women.
Mike B says
I see under Dictionary dot com, if you believe in science and biology and that men cannot be women, you are a TERF “radical” feminist.” YOU are the radical, lady. Not us! Talk about going down the rabbit hole.
Mo de Profit says
Today’s businesses seem to rely 100% on investment from the likes of blackrock. What happened to profits?
CowboyUp says
I’m guessing a lot of companies needed loans after the government shut them down for so long, then when they did allow them to reopen, made them waste a bunch of money on their covid compliance measures. Blackrock, and their big lender buddies were right there for them, like all those big real estate corporations were ready to buy up properties cheap.
Apparently this “great reset,” is more insidious, subtle, and goes much deeper than I first thought.
Daniel Greenfield says
Profits were replaced by the pursuit of infinite growth and the expectation of market dominance. Now both look suspect. And we’re looking at a reality of a vastly overvalued stock market with ridiculously priced stocks. So we’re overdue for a reckoning.
Algorithmic Analyst says
Thanks Daniel, that could be another bubble.
TRex says
I saw a video clip where a fellow was claiming this ESG stuff is purposely designed to bring down the major corporations leaving consumers no place to go. The hope is to close enough businesses due to layoffs and profit losses because of boycotts. The ripple effect is expected to destroy consumer confidence setting up the “great reset”. The video went into more detail but it made a lot of sense when you consider what the WEF, with its economic might, has in mind for the future.
Jarod S. says
Fink’s been selling lots and lots of shares. That’s a bad sign for Backrock investors and shows you what Fink really thinks about this ESG investing.
Steven Brizel says
When a company goes woke let it go broke
Gordon says
When my company rolled DEI training in all its wretched forms I wrote an e-mail to HR, copied to other managers stating that it was extremely offensive to me, and I would not be participating. I went on to call them racists for pushing such garbage. I called my regional manager and other executives, told them what I thought and demanded that those items be removed from training queue. All they would say is “It’s mandatory and cannot be removed”. There they sit in my training queue, more than 600 days overdue.
David Ray says
You took a hard-core stand. I hope it infuses some backbone in fellow employees.
Daniel Greenfield says
Good. That’s an act of courage. And something all too few do.
Cassandra says
If they and other large companies are willing to lose billions, are they being propped up by the government and/ or black rock etc via taxpayers? Can they in reality sustain those loses or can they only be propped up if they obey and DIE??
Daniel Greenfield says
They can only lose so much. In the past it didn’t matter because there was growth and easy money. Now the money is no longer so easy and Target risks being crushed as Walmart and Amazon further consolidate the retail marketplace.
SpiritofSanJacinto says
I refuse to shop at Walmart or Amazon too. I find it hard to give my enemy money to build a weapon to dispatch me with. I do with less, but sleep well at night.
CowboyUp says
“…CEO Cornell apologized to “the LGBTQIA+ community” claiming that he was trying to “alleviate these threats to our team’s physical and psychological safety” while assuring sexual identity activists that he was worried how backing away from grooming kids would “impact you and your wellbeing and psychological safety.”…”
Lol, and then the tranny activists started the bomb threats and actually threatening their “team’s” “physical and psychological safety(Whatever that is).” How much you want to bet the tranny activist just gets a slap on the wrist?
They dropped all the serious charges against that Asian illegal alien with the nazi flag that rammed the barrier at the WH and threatened to kill the president. They have to rely on illegal aliens to do the jobs they can’t find white supremacists to do, and they get a pass.
Daniel Greenfield says
I’m not too sure the FBI will even bother making a serious effort to discover who sent the threats.
Finding a transgender activist making bomb threats is not a career booster.
sly311 says
And now Kohls is caving to the madness. Is America finally going to admit they consume too much junk they don’t need with money they don’t have to impress people they don’t like?
TRex says
That’s exactly what the WEF has in mind for all Western economies. “You will own nothing and be happy” is the objective and they are playing us against ourselves. How many companies can be boycotted before the loss of jobs, stocks tanking and abandoned properties begins to take a real toll on consumerism? It’s a matter of do you want to cut your own throat or do you want us to do it for you.
Mike B says
I think it would be helpful to do a profile on these CEO nuts, their “education” (indoctrination), age, where they come from, how they got to be this way.
George says
And their home address.
Sir Madam says
NEWSFLASH
“”Target has launched it’s new line of trans clothes and merchandise for kids called
PEDOPHILE POWER.
The line includes:
* Drag Queen dolls and basketballs
” Queer Wear transparent clothes for kids and their groomers
‘ Trans DIY kits (castration drugs purchased separately for an additional $49.99)
” Kiddie porn videos
” Trans and homo books for kids
” Satanic Rituals board game (weapons included)
Mark Sullivan says
Shareholders should raise hell at the TGT annual meeting in Austin and vote no to any board niminee recommended by management.
Richard Courtemanche says
I can’t sympathize with businesses that collaborate in the abuse of children.
Atikva says
“Good business and social agendas are incompatible.” To me, you have to chose between doing business or doing politics, for the two are incompatible. And in this particular case, LGBT or transgenderim are no more social agendas than racial inequality. They are political fallacies hammered into the feeble brains of too many of our contemporaries with a view to destroying the Judeo-Christian civilisation.
K.F. Smith says
I would prefer that I, a patriot, and other patriots get the credit for eventually making businesses like Target shut their doors. Not thieves, not transvestites, not pedophiles. Patriots!
The greatest fear that people who own businesses must have is the fear of rubbing patriots the wrong way.
I prayed that we would cripple the NFL. That might have been expecting to much.
We can certainly cripple Target, Disney, and others.
Richard says
AGREE! MADNESS AT THE TOP FILTERS DOWN TO THE WORKERS.
Jan VI says
I cut my formerly substantial Target purchasing to near zero, and I’m loving it!
K.F.Smith says
Please make it zero,
SPURWING PLOVER says
I have only been to a Target Store once but didn’t buy anything for myself or others